Now – as you begin your new business, it’s crucial that you determine both who your target audience is, along with your market niche. To help you make these determinations, we have created a quick reflection guide with questions on your ideal customer base,...
Remember – the more you know about your particular type of business, the greater the chances your business will succeed. You need to become an information gatherer and to absorb as much as possible from the knowledge of others. Consider taking a trip to your...
When first starting your business, it’s important to establish an attractive, functional office that is conducive to productive work, appealing to clients/customers, and efficient to operate. To help you in the process of setting up this space, we have created the...
It’s always important to remember that, by taking advantage of technology, your small business can have the look, feel, and image of a multimillion dollar corporation; not to mention, you can accomplish more, in less time, with fewer personnel by investing in the...
For the tax benefits alone, it’s worth starting a small business… regardless of the size or profit made in the first two years. For this reason, we have created several items to help you identify some common business expenditures that are tax deductible and beneficial...
Make sure to take time when developing the creatives for your business to ensure that your design is consistent throughout all areas of your business – especially within the design of your logo, stationery, and business cards. Now – throughout the design...
One of the greatest challenges for most new businesses is securing capital; in fact, four out of five businesses fail in the first five years due primarily to a lack of capital. For this reason, it is crucial for you to create adequate start-up and reserve capital...
At this point, you know that identifying and outlining your business’ mission is crucial, but it is equally important for you to also take some time to determine exactly what product, service, or combination of the two you are offering to your customers, along with...
It’s important – when starting a new business endeavor – that you go into it with a realistic perspective on the amount of capital that will be needed for your business’ start-up costs. So – in order to help you with this task, we have created a...
Creating a mission statement has the power to bring direction, clarity, and focus to your business, which will – in turn – bring about a unifying force throughout all of your business activities. For this reason, constructing your business’ mission...
